by Sofia S. 09 Aug, 2017

Today, 9th of August 2017, marks ten years since the beginning of the financial crisis which had devastating effects in the life of thousands and thousands of people around the world and filled the pockets (even more) of a few privileged people.

Back in 2007 I was about to become a freshman at University as classes were about to start in a few weeks’ time. I was 23 years old, determined to give my absolute best, focused and motivated.

I went to University a bit later than most people do but life happened that way for me and that’s fine. What matters is that despite all the adversity, I went and I graduated.

In July 2007 I was partying hard in Ibiza with three of my friends and we had the best time together. Memories I will cherish forever. 

However, I don’t recall having heard anything about a financial crisis, all I knew was something about a Wall Street crash back in 1920-something and obviously, that subject was completely outside of my radar. Investments? Banks? Nah. Not a subject for me. It wasn't until Lehman Brothers collapsed that I remember the general panic and that things really started to look bad. Or maybe I was just not paying attention before.

I completed High School with a Diploma in Pottery and Ceramics. At University, studied Marketing, Advertising and PR because at 23 years old I finally decided I wanted to be a copywriter.

I wanted to be the person that writes ads and creates content; I wanted to surrender myself to my artistic vein, to allow for my creativity to fully blossom and develop. I had come to the conclusion that my path was an artistic one and it was time to embrace my future. I had it all figured out. Even when I got pregnant with my daughter during the second semester at Uni, I carried on.

I took a gap year (school year of 2008/2009) because birth was scheduled for December so I couldn’t attend the January exams relating to courses beginning in September. It was the wise thing to do.

When I returned to Uni for my second year (2009/2010) my motivation was stronger than ever. I now had the cutest tiny little human who would be looking up to me and to everything I’d do, she depended on me and it was my duty to ensure all her needs were taken care of. I started to do everything with her in mind and solely having her best interests at heart. And that’s when things changed.

Things were not good at home and that’s as far as I will go in relation to exposing that part of my life. The only thing I’ll say is this: the worst things got, the stronger my motivation to succeed would get.

As part of my course, I needed to attend a Business class. It was only one semester but that Professor gave us two separate classes so in some ways they were linked. For the sake of simplicity, let’s say I had two business classes the same semester.

A few lessons into the class and I felt like I had seen God. What on Earth had I been doing studying arts all my life because that was so not the right path for me.

I landed a job at a Bank shortly after that and from there on, I became determined to learn as much as I could on my own because switching courses to Business or Economics was not an option. I didn’t had the funds and didn’t want to feel like I’ve wasted two years of my life. Especially when I had to take into consideration that I went to Uni later than usual.

I did countless online courses on platforms like Coursera and some of them were so daunting and full of jargon – not to mention the fact they were all in English – so I actually had to repeat a few of them until I could grasp what they were on about.

I started reading the Financial Times so I could understand what was happening in the financial world. I took advantage of a few colleagues that were much more knowledgeable than me to ask questions and learn from them. I became an avid reader of a Portuguese Business newspaper and slowly things started to fall into place and words I had no idea what they meant before, I now recognized and understand them.

I did all of this while looking after a new born, whilst working and whilst attending University. Talk about will power. Looking back, I have no idea where I got the strength from but I did it nonetheless.

I have been working in this industry for nearly 10 years now. I have seen people come and people go. I am blessed to be able to work in an industry that I genuinely love. There is not a single day that goes like the previous one. Everything changes at an incredible pace and if you stop, you become obsolete.

Ten years on since the beginning of the financial crisis, have we learned anything?

I hope so. I see firms committed to give the example from the top; there is more regulation; there is more awareness.

Do I believe that it will happen again? Unfortunately yes but maybe not as the ones we’ve seen before. The financial services industry business is the money business and the goal is to make even more money using someone else’s money. It’s called an “investment” and it can go right or wrong. You risk what you can afford to lose.

The problem with that statement is that the majority of people that cannot afford to lose are usually the ones that end up losing everything even though they have never placed a penny in an investment.

It starts with a family member losing its job. Then, one bill gets left behind, then another and by the time you realise you’re receiving a letter from the Bank saying you’re facing your home is being repossessed.

It’s scary to witness how the financial crisis has long been forgotten by the industry and yet it’s the complete opposite for consumers. People  that ten years on, on a daily basis still worry about a new potential crash and what effect will it have – again – on their families and how will they cope.

It’s a cruel business the money business so I guess it’s totally legitimate for people to ask me why am I in it? How can I associate myself with such practices? The answer is simple. I genuinely believe I can make a difference. No matter how small. I believe in fairness and in righteousness. I believe in doing the right thing so I don’t mind being associated with such industry because if more of us believe in the same thing as me, maybe one day, thinking about a financial crisis where people are left to starve and homeless for no fault of their own will sound surreal and impossible.  

Thankfully, I know I'm not alone in this. I have met so many great people, so many professionals that are a tribute to this industry and profession.

I act in a way I know I will never have to bow my head in shame and in a way that it won’t disappoint my family and have their values judged by others due to my actions. I will never act in a way that will make Diana ashamed of being my daughter. I will always do what my heart tells me is the right thing to do. 

One can dream and, so far, all my dreams have come true.

Like I said. Motivation.


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Completely (un)logical brain and Gilmore Girls - Part 1

  • by Sofia S.
  • 17 Dec, 2016

Lately I have been feeling slightly bored with my life.
Why? Because everything is fine and that NEVER happens. Well, not for me anyway. So I can’t help but wonder: what pile of shit will be heading my way soon?

My life has been a constant roller coaster. There is drama ALL. THE. TIME. Not because I want to, I just want to be chilling and doing my own thing but somehow, drama is a serious stalker.
One of my friends used to call me “the shit magnet” in relation to boys. In a 200 miles radius, if I had to fall for one, would be the worst one. Either because they’re players or thugs or with a questionable IQ level or because they turn out to be someone no one would expect i.e. a big disappointment… 

I haven’t made the best decisions for my life, that’s for sure. Despite some bad decisions, I now have a boyfriend that loves me (seriously. He genuinely does and it’s super weird), I have an amazing job which I absolutely love, a workplace that is super peaceful, my team is lush, I am healthy, have an amazing family and the few friends I have nowadays are just the ones I need.
So why am I complaining? Well, how so very kind of you to ask. Thank you. For starters there’s Gilmore Girls.
I have been a fan of GG since their first season when it was premiered in Portugal (early 2000’s). At the time there was no such thing as Netflix and my parents always had something they wanted to record so there I was: stuck and depending on God’s mercy that I would watch an episode when it was on. Oh and speaking of Netflix! I only found out about Netflix about three years ago when I moved here but worse than that is the fact that Lorelai is watching Netflix or mentions Netlix on season 6 or 7. Do you understand what that means? It means that Netlix has been a thing for over 10 years back at Uncle Sam’s land!
Man, I felt like a third world country person when I found out about it. I’m still trying to overcome that frustration.
Wait. See? This is what I mean by going back and forth on conversations. And I’m about to do it again but this time I can identify it and make you aware too.

As I write back and forth I start thinking about Aaliyah and when I think about her I can’t help of wonder of how tragic her death was and how Timbaland was super in love with her and she never knew that. There was an age gap between them of about 7 years so he wasn’t comfortable with that; conversely, that didn’t stop R. Kelly who was 12 years older than her marrying her. If you think it’s not a lot, mind you she was 15 when she married him… Creeeeep!

I need to stop and re-focus. This is a constant in my life. It’s like my brain has a will of its own. Is it just me or is it because I’m a woman? Are all women like me? I hope so because I don’t want to be a weirdo. Especially now that this will be online for the whole world to see! Forever kept in the cloud. Why do they call it cloud anyway? What a stupid name. Uh, speaking of cloud, it’s a bit cloudy today, I hope it doesn’t rain. Maybe I should take an umbrella, I think I have one in the car but haven’t really seen it in a while. Awwh it’s the butterflies one that Keir bought me. He’s sweet. He hasn’t texted me since lunch actually, that prick. Maybe he’s busy. Well, I’m sure he needs a wee at some point; he could take his phone and text me in the meantime. Oh no wait, I hope he doesn’t. The poo germs might be attached to the phone and it’s disgusting. I know it’s true because I saw that Dr. Oz episode when he made that experiment on his programme and they send to a lab the cases and phones and show how the poo bacteria gets attached to the phone case. But maybe she doesn’t wash her hands correctly, aw man that’s disgusting. I do need to buy more soap for the bathroom actually. The one that kills 99% of the germs and it’s usually £1. Can never remember the name. I would like to see some evidence of those killing 99% of bacteria. Some people are so intelligent. How do they even invent such a thing? And for just one pound. Bargain.

Oh shit. See? This right here is a fair representation of how my mind works. All the time. It’ exhausting except when it’s hilarious as I can make myself laugh and high-five myself for such brilliant jokes and intelligent comments. It’s a waste for humanity that these are trapped in my head.

My boyfriend would disagree with me though. He’d say it’s a blessing no one can keep up with my brain apart from me.

Speaking of boyfriend, he (who I so shamelessly forced to see GG with me) kept telling me that my mental health is the same as Lorelai’s. I talk, talk, talk, mumble something that only my mind can relate to whatever other thought I’m having, change the subject, go back to the first thing I was talking about in the first place and when he looks at me like “What on Earth are you talking about you nutcase?”, I look at him like he’s the nutcase and tell him to keep up. Poor guy. I warned him when we started dating but he wouldn’t listen. A good example is the one above.

Anyway, back to the story. Take 2. Let’s try this again.

Oh wait. This is already going in two pages. I’ll make a second entry with the rest. The second part of the crazy lady. Not crazy cat lady although now I do have a cat. Have I mentioned I have a cat? I do! He’s name is Bemmi and he’s so cute! He’s so fluffy and he has these cute little paws… Dammit! Here I go again.

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